The excitement of starting an online business is exhilarating; you anticipate the benefit of having freedom from work, getting paid, and having an impact on the world. After the first couple of weeks, however, reality sets in; the excitement is gone, motivation is gone, and distractions are everywhere, so it becomes difficult to remain consistent.
The real reason many people fail is that they stop showing up, not that they lack talent.
Consistency is the true “secret weapon” behind the success of every successful blogger, freelancer, dropshipper, YouTuber, and affiliate marketer.
In this article, you will discover many different ways to remain consistent in your online business even when you have lost your motivation!
Why Consistency is Important in Online Business
If you stay committed to your online business, even when the results are slow, you will be rewarded. Algorithms will reward you with increased traffic, your audience will grow larger due to your efforts, and you will earn more money as a result of your dedication.
Consistent effort will provide you:
- Trust from your readers
- You will improve your skill set every day
- You will create momentum for future opportunities
- You will outlast those who quit early
- You will be able to combine small actions to achieve large results!
Example:
If a blogger posts an article once a week (52 weeks) and develops their blog, he/she will have 52 opportunities each year to have his/her blog ranked on Google, while a person who posts randomly won’t build their traffic. Consistency leads to compounding results.
Establish Clear & Attainable Objectives
Most individuals abandon their projects because they set unattainable goals.
Instead of saying:
❌” In 30 days I want to be wealthy”
You should say:
✅” For the next three months, I will post twice weekly.”
Break Your Business into Small Pieces of Work that You Can Control:
1) Write one article daily
2) Create/post one video
3) Send one email
4) Learn one new skill
Tip: Use The “1% Rule”
Each day improve your business by 1%. Small improvements will add up to big changes over time.
Create a Simple Daily Plan
Consistency thrives on structure!
Do not work every minute of your day — work every day.
Your business plan/start your work somewhere in between.
Below is an example of a simple routine:
– 30 Minutes Learning
– 60 Minutes Creating
– 30 Minutes Marketing
Tools That Make It Easy to Get Organized
1) Google Calendar
2) Notion
3) Trello
4) Todoist
Schedule your work like it’s a career, not a hobby.
Example: Instead of saying “I will work when I feel like it,” state “I will work on my online business every day from 7:00 p.m. – 9:00 p.m.”
Focus on Creating Systems Instead of Finding Motivation.
Motivation is an emotion, while Systems are reliable.
If you depend upon motivation to do something, you may quit. Conversely, if you use a system as the foundation to do something, then you can succeed.
Some Examples of Creating Systems to Help You Succeed in Your Business would be:
1- A content schedule
2- An updated posting calendar
3- A keyword search checklist
4- Set up an emails schedule
5- Weekly review/color coding system
Tip: Tackle the Hardest Task First
Get the biggest thing out of the way so each other task feels easier.
Building consistency comes from creating habits, not hype.
Distractions Ruin Consistency
Distraction destroys consistency and examples of typical online business distractions include:
– scrolling through your social media feeds
– notifications
– multitasking
– perfectionism
– comparing yourself with others
Fix this by:
– turn off your notifications
– use focus apps (e.g., Freedom)
– block your time
– use short bursts of productivity (e.g. Pomodoro)
For instance, work for 25 minutes with your full concentration and then take a 5 minute break.
Consistency Requires Attention to Progress
You will never know if you’ve improved unless you are tracking your progress; tracking can include
– the number of posts you’ve published
– the growth in traffic to your website
– the total number of email subscribers you’ve obtained
– the volume of sales you’ve made
– the total hours of work you’ve put in
By tracking your progress on a weekly basis, you will have an accurate summary of where you are versus where you were.
Tracking allows you to:
– see improvements
– be motivated
– know what is working for you
– have accountability to yourself
Take time on Sunday to review your previous week and map out your upcoming week. Your consistency will increase when you realize that you have made progress from week to week.
Create Accountability through Others
It is difficult sometimes to work by yourself and to keep yourself accountable. You can gain accountability by
– being part of an online community
– having a partner in your business
– sharing your goals with others
– tracking streaks
For instance, you can say to a friend “I will publish three articles this week”. With a witness to your promise, you will feel more accountable to produce three articles.
Preventing Burn-Out while Remaining Consistent
Your consistent effort and mindset do not require that you overwork yourself.
You can protect your energy by:
– taking breaks
– sleeping well
– exercising
– celebrating small wins
In summary:
Consistency is a marathon and not a sprint.
Work smarter, not harder.
Example of consistency
You have a website that focuses on a single subject.
- The first day – you have no traffic.
- The first month – you have had 300 people visit.
- The third month – you have had 2,000 people visit.
- The sixth month – you made your first profit.
- The twelfth month – you now have consistent income.
The majority of the people will quit before the end of the second month.
The people that succeed will continue until the twelfth month
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CONSCISTENCY IS WHAT SEPARATES THE PEOPLE WHO DREAM ABOUT MAKING MONEY TO THE PEOPLE WHO WILL ACTUALLY DO IT.
❓ Frequently Asked Questions
✅ How long will I have to work to see my results?
If you work consistently, it will usually take 3 to 6 months to start getting traffic and 6 to 12 months before you begin seeing regular income.
✅ What happens if I lose my motivation?
You will have to rely on your systems, routines and habits and not your emotions. This is because your motivation will come and go.
✅ What is the best amount of time to spend working on my business?
Just 1 to 3 hours of truly focused work every day will help you to grow your online business more quickly than working for 8 or more hours all at once.
✅ Do you think that consistency is more important than talent?
Yes – Talent will never be able to outlast consistency. The lowest level of skill with consistency will beat the highest level of skill with no consistency in the long term.
✅ Can new people follow through with and be consistent?
Yes – Start small build the habits, and grow slow with no pressure.
Conclusion
Consistency is not about achieving perfection.
Instead, it’s about showing up when it’s uninteresting, slow or uncomfortable.
Those who continue on an online business journey will be rewarded far beyond those who quit.
To become unstoppable, you must do the following:
✔ Create specific goals
✔ Create a routine
✔ Use a system
✔ Eliminate interruptions
✔ Monitor progress
✔ Secure your energy
Be consistent with your actions now so that they will become sustainable.
Every day, begin to do a task that can be completed each day.
Because in Online Business, consistency trumps all other qualities and accomplishments.
